DALLAS, July 25, 2023 /PRNewswire/ — SB22, an award-winning software development company, is pleased to announce a groundbreaking partnership with PICO, a ByteDance company and the leading manufacturer of innovative virtual reality (VR) solutions, to collaborate on the development of next-generation entertainment experiences that combine SB22’s innovative VR22 platform and PICO headset devices.

“Partnering with SB22 allows us to push the boundaries of what is possible in VR,” said Amir Khorram, PICO

Tweet this SB22 and PICO at the intersection of sports and live entertainment

The partnership between SB22 and PICO marks a significant milestone in the world of VR entertainment. Leveraging SB22’s ability to create immersive and interactive sports entertainment experiences and PICO’s exceptional hardware and technology capabilities, this collaboration aims to redefine how users interact with VR content.

“We are very excited to be collaborating with PICO to create the next generation of VR entertainment experiences,” said Marko Savkovic, CTO of SB22. “By combining our expertise in interactive sports entertainment with PICO’s industry-leading technology, we are able to deliver unprecedented VR experiences that will engage users like never before.”

Through this partnership, SB22 and PICO will focus on developing cutting-edge VR entertainment experiences aimed at sports enthusiasts, gaming fans and entertainment seekers. These experiences offer unprecedented realism, interactivity, and immersion, making users feel like they’re really part of the action.

“We believe that virtual reality can transform the way people consume entertainment,” said Amir Khorram, head of PICO Enterprise North America. “Partnering with SB22, a pioneer in VR sports entertainment, allows us to push the boundaries of what is possible in VR and bring unparalleled experiences to users around the world.”

“Partnering with such a respected VR partner as PICO marks SB22’s continued growth and evolution into the sports and live entertainment industries,” added Vik Shrestha, CCO of SB22. “By leveraging our proprietary platform combined with the power of PICO headsets, we are able to deliver an engaging user experience that blends high-quality 360-degree video with real-time interaction.”

For more information, visit www.sb22.com and https://business.picoxr.com/

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